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Outsmart the Hustle

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I listened… and this is what YOU told me.

Over the past 45 days or so, I’ve had 25 conversations with coaches, consultants, entrepreneurs, and business builders. Once a year, I make it a point to connect with a few independent entrepreneurs from inside my community as well as outside of it.

I’m always fascinated by what I learn. This year, I heard different versions of the following:

  1. I’m tired of hustling all the time. I feel like I’m constantly working and never really getting ahead in my business.
  2. I’m burning out, plateaued, and at a loss for what to do next. I’m trying to do it all and losing myself (and my sanity) in the process. I need to do something different.
  3. I’m not making enough money. At least not enough to give myself the lifestyle I was hoping for when I started my business. By the time I factor in my expenses and all the hours I work, I might as well be working for someone else.
  4. I’m great at what I do and I’m pissed off that I’m exhausted and struggling. There’s got to be an easier way to serve my clients and deliver the value that I know I can provide.

Wow! This feedback was pretty universal and it concerns me. It concerns me that so many of you are feeling confused, unfocused, underearning, exhausted, and struggling.

If any of this resonates with you, I have some good news: I have decided to resolve this problem for you in a really unique way. I’m personally inviting you to work with me in a brand new way. I’ll be working with 5 people during the first two weeks of January in a one-on-one, 3-hour private workshop format. If this sounds like something you’d be interested in, read on.

If you’re not generating between $8k-$12k/month, your business is probably stuck on one of these two problems:

  • You are trying to do WAY too much and making things way too complicated.

Most independent entrepreneurs and small businesses need just ONE core product or service that creates amazing results for their clients. If you know that you have knowledge and skills that could be transformational… how do you turn it into consistent revenue? Will it be good enough? Will it get results for your clients? Most importantly, will anyone ever buy it in the first place?


  • You have a compelling core offer, but don’t know how to make people WANT it.

You’ve created a product or service that delivers results for your clients, but it may not be bringing you the clients you expected. And this can take a toll on your confidence, making you wonder:

“Did I price it too low or too high?”

“Maybe they don’t think I’m qualified?”

“Is my offer unique enough or is it just getting lost on all the noise?”

Which of those sounds more like you?

Whichever boat you’re in, I promise you…I can help.

If you’re going to survive and keep your sanity intact, the very first thing you need is a product or service that produces amazing results, and you have to know how to sell it.

I know it sounds simple but pay attention to what I’m saying:

  • You need ONE product or service that produces amazing results, and
  • You have to know how to sell it

This is the simple strategy I’ve used for the past two years and it’s allowed me to create a solid business foundation, generate consistent revenue of $8k-$12k/mo, and have plenty of time to enjoy the life I want.

That’s why I’m personally inviting 5 people to work with me in a private, individual workshop format during the first 2 weeks of January.

Here’s the deal…   

I am opening 5 spots to work with me one-on-one in a private 3-hour workshop format. I’ve never offered anything like this before. This level of work has always been reserved for my long-term, one-on-one clients. But I’ve heard from so many of you lately and I feel the pain and frustration level out there. So I’m going to serve you in a new and more accessible way.

In this in-depth 3-hour private workshop, I will personally walk 5 individuals through the same process that I used to create my one core offer that generates $8k-$12k revenue per month for me. We will work together to create or fine-tune your core offer. This will be the product or service that you will use to build the entire foundation of your business on. If you’re a service-based entrepreneur, it’s very difficult to have a consistent, sustainable and profitable business without a core offer that produces solid results for your clients.

I will dish out everything you need to know to build a solid foundation for your business, including:

  • Turning the skills or expertise that you already have into a core offer that’s worth $8k-$12k or more, per month.
  • Learning the BEST way to position yourself as a leading authority in your market – even if you’re newer.
  • Creating an irresistible, eyebrow-raising “value statement” that commands your clients’ attention. [How you stand out is responsible for 80% of the heavy lifting of your entire message – it’s THAT critical.]  
  • Constructing a powerful core offer that gets your clients results as quickly as possible. This core offer will become the cash cow of your business. It will become the foundation that allows you to ditch the hustle, once and for all.
  • How to STRUCTURE your core offer the right way, so that it pays the bills and then some.
  • AND… how to do all of this in a way that gives you the FREEDOM + IMPACT you desire.

If this sounds good, then grab one of the 5 spots. Just you and me. We’ll spend 3 hours together in the New Year getting you focused and into action.

By the end of this private workshop, you will have:

  1. A specific CORE OFFER that’s viable, and worthy of generating $8k-$12k per month,
  2. A very specific MARKET to design your core offer for, and
  3. A SOLID GAME PLAN for delivering your core offer.





Wishing you all the best during the holidays and a prosperous New Year!


P.S. If you still have questions and you’re on the fence about this, book a quick chat with me. I’ll answer any questions and we’ll make sure this is a fit for you.


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