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Outsmart the Hustle

The Blog

Productivity & Focus

The Biggest Secret I Learned As a Wildland Firefighter

A true story about me. During my summers in college I was a firefighter for the La Grande Hotshots. A Hotshot fire crew is an elite team of 20 wildland firefighters, the most highly trained in the country, which are prepared to battle the most serious fires nationwide. This was one of the most physically demanding things I’ve ever done. Imagine …

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Is Your Niche Too Big?

There’s a great quote from a mediocre movie (Man of Steel, 2013). In the movie, a young Clark Kent has a bit of a freakout about his power. His mom, Martha Kent, comes to help get him out of the janitor’s closet where he’s locked himself in. “The world’s too big, Mom.” “Then make it smaller.” For the last five […]

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Let’s Bury The Hustle

Today I’m going to get straight to it. Change and transformation start with a decision to let go of an old way of being. The things that got us to where we are are most likely the exact things that will keep us stuck there. Take a quick inventory: Are you hustling hard to make it work? Well, you can […]

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What To Do When Work Takes Over Your Life

Jill and I like to take mini-vacations. We pack up the Winnebago (Shorty), grab the dog (obviously), and head for a nearby oasis to slow down give ourselves a break. In fact, we’re sitting at the beach right now! Does it ever feel like we have the time to be doing such lavish things? Absolutely not! Is it absolutely necessary? […]

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Say Goodbye To More

99% of all business advice tells you pretty much the same thing. That you should be doing more. More marketing, more networking, more hours, more clients, more sales calls, more webinars, JUST MORE. Here’s the truth about the whole “do more” thing. It’s total bullshit. And it’s unrealistic. We know that the only difference between us and Oprah isn’t that she just sets her […]

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Narrow Down and Find Focus

One of the hardest things I’ve had to learn as a new solopreneur is to narrow down my options and find focus. Starting out, I was all over the place. And this served me at the time because I was exposing myself to many new ideas and ways of doing things. But there comes a time when you must narrow […]

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How Do You Deal With Resistance?

An important part of my journey towards doing more meaningful work is reading books that inspire and challenge me. I am shooting for a book a month. And I have decided to share my thoughts about the books that have a direct impact on doing work that matters, escaping the corporate treadmill, earning money in your own business, etc. The […]

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